Code Politics, Ontario Election 2007: Weekly Research for Week Ending Oct. 5, 2007

Facebook

Facebook continues to be the platform of choice for MMP proponents and Green party supporters – we might say this new media format is supporting a certain type of new politics. The Green party saw their group add 358 members this past week, just slightly ahead of a group promoting the environment (which added 310 members to its ranks this past week). Two nastier groups entitled “Dalton McGuinty is an Idiot” and “John Tory is a douchebag” also made our top ten list of largest gains in group membership for the past week.

Top Ten Facebook Groups by Membership for Ontario Election for October 5, 2007: Click the chart to see it in a full-size windowTop Ten Facebook Groups by Membership for Ontario Election for October 5, 2007: Click the chart to see it in a full-size window Largest Gains in Group Membership on Facebook for Ontario Election, October 5, 2007: Click the chart to see it in a full-size windowLargest Gains in Group Membership on Facebook for Ontario Election, October 5, 2007: Click the chart to see it in a full-size window

YouTube

Torytube, the Liberal’s internet war room, are responsible for all top five videos targeting John Tory this past week, further contributing to their other efforts at defining the PC leader. McGuinty, by comparison, received one positive video uploaded by Torytube. Recent Torytube ads continue to hammer away at Tory’s own “leadership matters” campaign theme. The NDP has unveiled a couple new videos, one which looks to be their final TV campaign advertisement, mirroring their previous “sticky notes” ad, the other resembles a do-it-yourself style Youtube video. All five of Howard Hampton’s most watched videos this past week were positive – all uploaded by the NDP (though some dating back to their January 2007 convention).

John Tory

Title Upload Date Views Last Week Affiliation Tone
Voter scolds John Tory over private religious school funding September 25, 2007 1437 Liberal Negative
John Tory shows 'Zero Respect' for the University of Ottawa September 3, 2007 952 Liberal Negative
John Tory: A Week In Review Part 2 September 30, 2007 790 Liberal Negative
John Tory: With or Without You October 3, 2007 737 Liberal Negative
John Tory tries to speak French, por favor! September 6, 2007 731 Liberal Negative

Dalton Mcguinty

Title Upload Date Views Last Week Affiliation Tone
Cancer patient lets McGuinty have it September 26, 2007 1417 Unknown Negative
Ontario is First Again September 29, 2007 1030 Liberal Positive
Dalton McGuinty - The "Compassionate" Premier September 28, 2007 933 Blogger Network Negative
Dalton McGuinty Liberal Ontario Cancer Patient Liar Health September 27, 2007 880 Unknown Negative
Sticky Notes September 7, 2007 616 NDP Negative

Howard Hampton

Title Upload Date Views Last Week Affiliation Tone
Speaking up September 28, 2007 985 NDP Positive
Sticky Notes September 7, 2007 616 NDP Positive
Howard Hampton introduction video January 27, 2007 499 NDP Positive
Priorities July 3, 2007 483 NDP Positive
Get Orange January 26, 2007 479 NDP Positive

Ontario Election

Title Upload Date Views Last Week Affiliation Tone
Covertcat submits Ontario election debate Question September 20, 2007 1174  Unknown Neutral
Green Party - Election 2007 September 25, 2007 1120 Green Positive
Green/Grey Promises September 22, 2007 1052 Green Positive
MMP Explaining Ontario Referendum September 12, 2007 707 Citizens' Assembly Neutral
Green/Grey Health Care September 22, 2007 608 Green Positive

Daily Views for Official Party Accounts

Daily Views for Unofficial Party Accounts

Blogs

October 5, 2007 – Google Blogs Analysis
  1. Referendum (MMP)
  2. Post-secondary education
  3. Faith based schools
  4. Auto industry
  5. Autism
Leaders Names in the Blogosphere for October 5, 2007: Click the chart to see it in a full-size windowLeaders Names in the Blogosphere for October 5, 2007: Click the chart to see it in a full-size window
5 October, 2007 - 14:12